NetEase Cloud Music and gamma. Partner to Expand International Music in China

NetEase Cloud Music and global media company gamma. have announced a multi-year strategic partnership. This collaboration aims to make NetEase Cloud Music a primary platform for gamma.'s artists, including Ye, Mariah Carey, and Usher, to launch licensed recordings in China. The deal seeks to foster cultural exchange and help global artists reach new Chinese audiences, aligning with gamma.'s strategy for market expansion.