Disney+ Implements New Measures to Limit Password Sharing, Offers Additional Plans

Disney+ is implementing new measures to restrict password sharing outside of primary households, introducing an 'extra member' plan for an additional fee. This strategy aims to convert shared accounts into paying subscribers and boost revenue. The streaming service is also offering new bundle deals, including a six-month ad-supported Disney+ and Hulu package, to attract and retain users amidst these policy changes.