Cloudflare Launches Identity-Aware AI Gateway to Enhance Enterprise AI Governance and Security

Cloudflare has introduced its Identity-Aware AI Gateway, a new product designed to provide companies with greater visibility and control over how employees and automated systems utilize artificial intelligence tools. The service links AI requests to specific users or agents, enabling IT and security teams to monitor who submits prompts, apply user- or team-level spending limits, and automatically flag potentially sensitive or risky content. This aims to address rising costs from increased AI model requests and limited oversight in enterprise AI adoption.