ETSI Publishes Deepfake Safeguards Standard for AI Builders

The European Telecommunications Standards Institute (ETSI) has released Technical Specification TS 104 275, providing a framework for deepfake defenses across five lifecycle stages. This standard aims to help AI developers and operators reduce risks associated with deepfakes by requiring risk assessments, content filtering, labeling, continuous monitoring, and human oversight, aligning with EU AI Act obligations.