USDA Secretary Announces 'Ranchers First Initiative' to Rebuild U.S. Beef Herd

U.S. Secretary of Agriculture Brooke L. Rollins announced the 'Ranchers First Initiative,' a comprehensive package of actions designed to rebuild the Great American Beef Herd and prioritize American ranchers in the nation's food supply. The initiative includes new tools for heifer retention, maximization of conservation programs, revitalization of local processing, prioritization of American beef in federal spending, and support for new farmers and ranchers.